Our Dedicated Team




Aviva Weiss OTR/L, CEO
Founder and CEO
Aviva Weiss OTR/L, CEO
Founder and CEO
Aviva Weiss built Fun and Function from the ground up when she couldn’t find the right sensory tools for her young clients. Today she’s the visionary behind the company and a proud mom to several beautiful children.


Haskel Weiss
COO
Haskel Weiss
COO
Whether he’s sourcing top vendors or streamlining operations, Haskel’s strategy and savvy keeps Fun Fun and Function running like a well-oiled machine. With his family, he's just as efficient— proudly managing his crew with CEO-level skill.
Expert, Caring
Committed


Goldie Grossman, Ed.D.
Chief Strategy Officer/Product Safety
Goldie Grossman, Ed.D.
Chief Strategy Officer/Product Safety
Goldie blends passion, precision and a deep love of learning to create systems that keep the Fun and Function team thriving. At home, you’ll find her investing even more passion running her home and helping her family thrive.
One thing we all share is an unwavering drive to transform the lives of children with special needs.


Adina Steinberg, OTR
Creative Catalog Director
Adina Steinberg, OTR
Creative Catalog Director
Adina draws on decades of pediatric OT experience to guide product creation and bring each item to life in our catalog. She also moonlights as a home-painting enthusiast where her family enjoys a creative mom and gorgeous walls!


Malkie Ward OTR/L
Product Development
Malkie Ward OTR/L
Product Development
With a mix of clinical experience and creativity, Malkie partners with teams to create smart sensory tools and impactful sensory rooms. Her passion for problem-solving started early; she published her first puzzle at only eight years old!


Rivkie Berger, OTR
Product Education
Rivkie Berger, OTR
Product Education
Drawing on her OT know-how and insight as a mom of three, Rivky creates simple, effective sensory solutions. With her passion and down-to-earth approach, she leads webinars that help schools and families—because she’s been there too!


Mindy Baum
Director of Finance
Mindy Baum
Director of Finance
Mindy turns big ideas into impactful sensory solutions with her eye for logistics and heart for helping children. She’s a dedicated mom to a child with special needs and proudly cheers her daughter on as she models our products!


Elisheva Schreiber
Director of Sales
Elisheva Schreiber
Director of Sales
Elisheva supports the sales and opportunities teams by turning data and funding info into smart strategies that help B2B customers. At home, she uses her creativity to bake cute treats or do crafts with her kids.


Sheva Abenson
Sensory Room Design
Sheva Abenson
Sensory Room Design
Sheva Abenson leads our sensory room team, turning abstract ideas into beautiful, personalized rooms. Her love for interacting with people and knack for organization keep her department running smoothly and efficiently.


Aleeza Lebowitz
Interior Designer
Aleeza Lebowitz
Interior Designer
From sensory room layouts to product colors and design, Aleeza loves creating spaces and tools that are impactful and aesthetically pleasing. She’s passionate about travel and the fresh ideas it sparks as she explores new territory.


We’re a group of
Therapists, Educators &Parents


Chavie Friedman
Purchasing and Logistics Manager
Chavie Friedman
Purchasing and Logistics Manager
Behind every smooth shipment, accurate inventory count, and balanced account, Chavie is quietly making it all happen. And when the workday’s done, she exchanges logistics for lumber for some DIY fun with family.


Emily Guy
Warehouse Coordinator
Emily Guy
Warehouse Coordinator
Emily’s efficiency and friendly support make returns and exchanges feel like a walk in the park. After hours, she’s all about fun and family time as she creates laughs and memories with her husband and three adorable children.


Sara van Bemmelen
Social Media Manager
Sara van Bemmelen
Social Media Manager
Sara’s the voice behind our posts and the eye behind our style, keeping all our content on-brand and on-point. Offline, she spins her own yarn—literally— knitting like a pro for over twenty years for family and friends.


Rayzel Broyde
Art Director
Rayzel Broyde
Art Director
With Rayzel’s eye for detail and love of design, she manages our graphics workflow from concept to creation. Her globe-trotting childhood fuels her creativity as she puts together meaningful art off-hours.


Kelly Rossi
Customer Service Manager
Kelly Rossi
Customer Service Manager
With Rayzel’s eye for detail and love of design, she manages our graphics workflow from concept to creation. Her globe-trotting childhood fuels her creativity as she puts together meaningful art off-hours.


Haskel Englard
Professional Development and Strategy
Haskel Englard
Professional Development and Strategy
Haskel ensures every sensory product is safe, durable, and expertly installed—delivering quality and a standout experience. Outside of work, he’s a certified Health Kinesiologist passionate about helping others feel their best.


Bayla Bernhardt
Website Manager
Bayla Bernhardt
Website Manager
Bayla leads our web efforts—managing projects, guiding strategy, and keeping everything running smoothly behind the scenes. As one of Fun and Function’s first team members, she’s loved watching it grow from a tiny team to a global crew.


Tracy Mae Taylor
Email & SMS marketing
Tracy Mae Taylor
Email & SMS marketing
Tracy leads email and SMS marketing, spotlighting innovative sensory solutions while promoting the brand’s mission of inclusivity. Off the clock, she’s a proud mom and avid gardener—always thinking about the next seed she's going to plant.


Lev Reisz
Customer Care Team
Lev Reisz
Customer Care Team
Tracy leads email and SMS marketing, spotlighting innovative sensory solutions while promoting the brand’s mission of inclusivity. Off the clock, she’s a proud mom and avid gardener—always thinking about the next seed she's going to plant.


Marty McGee
Product Compliance Manager
Marty McGee
Product Compliance Manager
Marty leads our product compliance department with her signature humor and attention to detail. A video game junkie at heart, she channels her competitive spirit to ensure every product meets (or beats!) industry safety and quality standards.
We’re a team of therapists, educators and professionals, and above all, parents who genuinely understand.


Shira Liknaitzky
Web management
Shira Liknaitzky
Web management
Shira ensures a smooth and engaging online experience by managing website functionality, resolving technical issues, and keeping products and visuals fresh. When she's not optimizing pixels, she's a devoted mom of three and an expert speech and drama teacher.

